Building interactive games represents one of the promising areas for NEO. To give you some orientation to this opportunity, read the recent report from New Zealand that looks at their interactive gaming cluster. Download the report.
The interactive gaming market involves two major segments: the PC/console segment anchors the anchors the market. Worldwide, the PC/console segment is growing at an 11% annual rate. By 2007, the consensus forecast is that the market will be about $35.8 billion.
Mobile gaming -- games on "smart" handsets -- was a $400 million market at the end of 2001, and it is will grow as smart handsets gain market penetration.
The New Zealand report provides a good overview of how the games industry works.
Comments